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24.11.2010
The Protection of Intellectual Property through the Power of Marketing Communication [605 KB] presented by Dhouha Allal and Dr. Gerald R. Uhlich in Manama, Bahrain at the Licensing Opportunities Forum 2010 held in cooperation with the Bahrain World Economic Summit.
7.9.2010
20.2.2010
Roland Berger: Spannung, Spiel und Marketing - Karriere.de "Das Design eines ARG ist von erheblicher Bedeutung, denn die Marke muss authentisch abgebildet werden", sagt Experte Gerald Uhlich. ...
